Advertise your business
You don’t have to take out a full page ad in your local paper in order to let your potential clients and customers know that you are open for business. With some good marketing, you can put yourself on your local business map, without paying a penny.
Whether you are targeting local or worldwide customers, your website should clearly explain what you do and be easy to find and navigate or attractive.
Make Blogging high priority
It’s important to add a blog to your site because it increases your chances of being noticed and helping SEO as you can use your keywords and phrases in posts. Websites get crawled quite regularly when we have a new and quality content. Writing a blog on regular basis and also gives your audience an opportunity to interact with you.
It’s important to keep in touch with your local newspaper and submit press releases which have the potential to get you in front of your customer. These could be about anything from taking on new staff to a new client – it doesn’t have to be big, just something to let local businesses know that you have a presence.
This method is fast, effective and easy to design. You can also track and understand exactly how your email marketing software is growing your business and maintain a track record how customers respond towards you so to increase sales over a period of time.
List your business on local directories
Getting customers to find out where you are is crucial, and a useful way for local businesses to be found online is by adding your business to top online local business directories. There are a number of online directories, including Pata Dekho to register. Make sure that you place your all details correctly, because if you are posting to restricted directories, then you will be missing an opportunity to be found by customers and clients who are looking for your services and products.